Customer Service Excellence: It's In the Details

It's In the Details with Lisa Ford

Stop "processing" your customers through--pay them the attention they expect!

It's the details that can determine a customer's perception of your business and whether they will return. Lisa Ford, one of the most respected customer service specialists in the nation, alerts employees to the five qualities today's more educated, high-demanding, and sophisticated customers expect. To define exceptional customer service, Lisa provides insightful examples on making the customer feel valued, empathized with, and served with timeliness, as well as an abundance of tips for turning one-time buyers into lifetime customers.

• Recover customer service loyalty through four guidelines
• Use the "grandmother rule" to improve reliability
• Be aware of a customer's perception to provide better service
• Avoid the most discreditable words in customer service
• Become an active customer-complaint listener

What's Included:

Format:  VHS Video
Length:   40 min
Item #:    AM0308 S DVD
Price:     $99.95(US)

Additional books available:

Format:  Book, 95 pages
Item #:   CUS008-man-eng=000
Price:     $14.95(US)